My logo consists of a red background and black text writing. I have chosen these colors because it can easily be seen in a crowd and both colors work against each other. The reason I have chosen a Square borderline is because during my task with the shapes I came across a Square looking borderline which I thought could be good for making a logo. With a Square/Rectangle shape in the back of my mind I had the idea of creating a TV as it is one of the best media providers in the world. This would be a good logo because it tells the customer straight away that this advert/company has something to do with media.
I have selected the use of this font for many reasons. The first reason is because it helps create a house style. It does this by looking similar to the dots which seperate each character. This is important because it makes this the first thing each customer would look at (eye catcher in media terms). The final reason for selecting this font is that when animating my logo I can uses whatever's in my logo to my advantage, for example the dots seperated each intitial. The tools I used to make my logo are the following, Paint, Rubber, Crop, Inverse, Overlay and Text.
The favorite things about my logo are that it has a realistic look and all the colors work together.
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